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FEBRUARY 2010

How To Influence People

Michelle Bowden, Michelle Bowden Enterprises

Michelle Bowden, Michelle Bowden Enterprises Building rapport with your audience, whether it's one person or hundreds, is the key to successfully influencing people to do what you want. That's advice from author and presentation skills expert Michelle Bowden., whose latest book, Don't Picture Me Naked, is now available. She says understanding the other party's position as well as your own will help you design and deliver effective messages. And understanding personality differences - like "matching" and "mismatching" types - will make it easier to tailor your approach in negotiations or sales pitches.

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