MARCH 2010

"Business As Usual" - Not Any More!

Ian Berry, Differencemakers Community

The time for the old ways of doing business is past - it's time to embrace change and move into the "new world". That's the passionately-held view of Ian Berry, of Differencemakers Community, who's spent two decades advising businesses on how to shake off the shackles of history and align themselves for the future. He says it's important to look at everything you're doing - discard business practices that are outdated and look to sustainability as a guide. Consider replacing your vision statement with a compelling story, move from mission to a cause beyond profit, and replace values with virtues.